May 13, 2008
This just in:
VANCOUVER, BC – Barbecue Champion and cookbook author Rockin’ Ronnie Shewchuk and International Award Winning Hot Sauce maker Denzel Sandberg are proud to announce the launch of their “Ronnie & Denzel’s” line of all-natural barbecue sauces.
The newly formed partnership has produced four lip-smackin’ sauces that pay tribute to the unique barbecue regions of the Southern States and the Caribbean. They are:
• Kansas City Style, a classic tomato-based sauce with a bit of spice and a nice tang;
• Southwestern Red, a naturally smoky sauce with the flavours of New Mexico Chiles and spices;
• Honey Mustard, which is loosely based on the sauces of South Carolina; and
• Habanero Heat, a truly fiery sauce with flavours reminiscent of the Caribbean islands.
“Denzel is a great cook and it’s been a lot of fun collaborating with him to create this line of classic barbecue sauces,” says Ronnie. “They’re true to tradition at the same time as they reflect our unique styles.” The sauces are all natural and are made in small batches with high quality ingredients that are totally free of chemical preservatives.
Ronnie will be sampling the sauces at three launch events in the Lower Mainland:
North Vancouver: Saturday, May 17 from 10.00 a.m. to 2.00 p.m. at Johnstone’s Barbecues & Parts, 165 Pemberton Ave, North Vancouver, 604-985-0234.
North Vancouver: Saturday, May 31 from 9.00 a.m. to 11.30 a.m. at Westlynn Meats & Seafood, 1199 Lynn Valley Road (in the Lynn Valley Mall), (604) 988-7644.
Langley: Saturday, May 31 from Noon to 3.00 p.m. at Well Seasoned, A Gourmet Food Store, 20771 Langley By-Pass, (604) 530-1518.
Rockin’ Ronnie has authored two cookbooks, Barbecue Secrets and Planking Secrets, and was named one of “America’s greatest grillers” in Food & Wine magazine. His competition BBQ team the Butt Shredders are two-time Alberta champs and they also won the 2004 Canadian Nationals. Denzel’s hot sauces have won 14 international food awards including the coveted Golden Chile at the 2005 Fiery Foods Challenge in Fort Worth, Texas as well as several 1st place showings in the Scovie Awards held in Albuqueque, New Mexico. To get your fix of Ronnie & Denzel’s new barbecue sauces, visit www.denzelshotsauce.com or see your local grocer.
Contact: Ronnie Shewchuk, email@example.com (604) 351-1999.